Consultancy — a critical view

Clear writing starts with hard thinking. Because we are seasoned marketing practitioners as well as writers, Plain Text can offer you a constructive critique based on real business experience. If you’d like to share your thoughts with us, we can help you make the most of your story — to keep it consistent, powerful and persuasive. We’ll look at your written communication needs and help you find the best way to excite and convince with words.

• Writing audits – reviewing your writing needs and offering structured advice on how to improve the power of writing in your organisation
• Message development – articulating what your business does in a powerful, effective way
• Style guides – creating reference materials that ensure consistent quality in writing.

Case study

Plain Text has worked with Reuters on a range of projects from message development and consultancy to print and online copywriting.

“Our market is complex and highly competitive. Getting your point over in a clear and compelling way is essential. Plain Text has both a clarity of vision and a first-class writing ability that consistently help us to do this.”

Jeremy Fallows, Global Head of Marketing Services, Reuters Ltd.